Umami
Simple, fast, privacy-focused analytics
Umami is a simple, fast, privacy-focused open source alternative to Google Analytics.
Our Verdict
Umami is the best free analytics option for self-hosters. Simple, lightweight, and respects user privacy.
Pros & Cons
Pros
- +Free self-hosted option
- +Very lightweight
- +Easy to deploy
- +Clean interface
Cons
- -Basic feature set
- -No advanced analytics
- -Self-hosting required for free
Build vs Buy with AI
Consider BuildingEasy to Build1 week for similar functionality
Umami is already open source and extremely simple. You could build something similar with AI in a week, or just deploy Umami for free. Building your own only makes sense for unique requirements.
Key Considerations
- •Umami is MIT licensed and free to deploy
- •Basic analytics dashboard is very buildable
- •Event tracking adds minimal complexity
- •Just use Umami unless you have specific needs
Features
Pageview trackingYes
Custom eventsYes
UTM trackingYes
API accessYes
Self-hosted optionYes
Cookie-freeYes
Real-time dashboardYes
Best For
Self-hostersSimple analyticsBudget-conscious projects
Pricing
Free tier available
Self-hosted$0
- - Unlimited
- - Full features
- - Your infrastructure
Cloud Hobby$9/mo
- - 100K events
- - 3 websites
- - Managed
Cloud Pro$20/mo
- - 1M events
- - Unlimited sites
- - API
Compare Umami
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Alternatives
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Last updated: 2026-01-15