Plausible
Privacy-friendly Google Analytics alternative
Plausible is a lightweight, open source, privacy-friendly web analytics tool that doesn't require cookie consent.
Our Verdict
Plausible is the best privacy-friendly analytics. Perfect for sites that don't need complex user tracking.
Pros & Cons
Pros
- +Privacy-first, no cookies
- +Simple, clean dashboard
- +Lightweight script (<1KB)
- +Open source / self-hostable
Cons
- -Less detailed than GA4
- -No user-level data
- -Paid only (no free tier)
Build vs Buy with AI
Consider BuildingEasy to Build1-2 weeks for basic analytics
Privacy-focused analytics is one of the easiest tools to build with AI. It's essentially page view logging with a dashboard. Plausible is open source and self-hostable if you prefer.
Key Considerations
- •Basic pageview tracking takes a day to build
- •Plausible is open source - self-host for free
- •Building your own gives full control over data
- •The hosted service saves ops time for $9/mo
Features
Pageview trackingYes
Goals/conversionsYes
UTM trackingYes
API accessYes
Self-hosted optionYes
Cookie-freeYes
GDPR compliantYes
Best For
Privacy-conscious sitesSimple analytics needsEU companies
Pricing
10K pageviews$9/mo
- - Unlimited sites
- - No cookies
- - GDPR compliant
100K pageviews$19/mo
- - Same features
- - More volume
1M pageviews$69/mo
- - API access
- - Custom domain
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Last updated: 2026-01-15