DevPick
cms2026-01-1614 min read

Best CMS for Developers in 2026

Compare Sanity, Contentful, Strapi, and Payload for your next project. A practical guide to choosing the right headless CMS.

Best CMS for Developers in 2026

Choosing a CMS is a long-term commitment. The wrong choice means painful migrations, frustrated content teams, and wasted development time. This guide helps you pick the right headless CMS for your stack and team.

TL;DR

  • Most flexible for developers: Sanity
  • Best for enterprise: Contentful
  • Best open source: Strapi
  • Best for TypeScript projects: Payload

What matters in a headless CMS

  1. Developer experience - How easy is it to model content and query it?
  2. Editor experience - Will your content team actually use it?
  3. Pricing - How does cost scale with content and users?
  4. Flexibility - Can it handle your content model?
  5. Hosting - Managed vs self-hosted options?

Provider deep dives

Sanity

Sanity is the most flexible CMS with real-time collaboration and a powerful query language called GROQ.

Strengths:

  • Extremely flexible content modeling
  • Real-time collaborative editing
  • GROQ query language is powerful
  • Great image transformations

Tradeoffs:

  • Can be complex for simple sites
  • Pricing gets expensive at scale
  • Learning curve for editors

Best for: Complex content models, developer teams, custom workflows.

Contentful

Contentful is the enterprise standard with a polished editor experience and reliable infrastructure.

Strengths:

  • Enterprise-grade reliability
  • Great editor experience
  • Strong ecosystem and integrations
  • Excellent documentation

Tradeoffs:

  • Expensive, especially for small teams
  • Less flexible than Sanity
  • Complex pricing model

Best for: Enterprise teams, large content operations, multi-brand companies.

Strapi

Strapi is the leading open-source headless CMS. Self-host for free or use Strapi Cloud.

Strengths:

  • Fully open source
  • Self-hosted option (free)
  • Highly customizable with plugins
  • Active community

Tradeoffs:

  • Self-hosting requires DevOps work
  • Performance can vary at scale
  • Plugin quality varies

Best for: Budget-conscious teams, self-hosting requirements, custom functionality.

Payload

Payload is a TypeScript-first CMS with code-based configuration and excellent developer experience.

Strengths:

  • TypeScript native with full type safety
  • Code-based configuration (version controlled)
  • Excellent developer experience
  • Open source (MIT license)

Tradeoffs:

  • Requires Node.js hosting
  • Smaller community than alternatives
  • Less friendly for non-technical editors

Best for: TypeScript projects, developer-led teams, Next.js apps.

Decision matrix

ScenarioRecommendationWhy it wins
Complex content modelsSanityMost flexible schemas
Enterprise with budgetContentfulReliability and polish
Self-hosting requiredStrapiOpen source and free
TypeScript codebasePayloadFull type safety
Simple blog or marketingAny of themAll work fine

Pricing comparison

ProviderFree tierPaid starting at
Sanity3 users, 10K docs$99/mo
Contentful5 users, 2 spaces$300/mo
StrapiUnlimited (self-hosted)$99/mo (Cloud)
PayloadUnlimited (self-hosted)$30/mo (Cloud)

Implementation checklist

  1. Define your content model before choosing a CMS
  2. Test the editor experience with your content team
  3. Set up preview deployments for content changes
  4. Configure webhooks for build triggers
  5. Plan for content migration if switching

Final recommendation

For most developer teams, start with Payload or Sanity. Payload is best if you want full TypeScript integration and code-based config. Sanity is best for complex content needs and real-time collaboration. Choose Strapi if you need to self-host. Only go with Contentful if you have enterprise requirements and budget.


Last updated: January 2026

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